Ghana, Business and Entrepreneurship, Dartmouth College
Dziedzorm “JayJay” Segbefia is general partner of BraveHearts Expeditions and works as expedition leader on the firm’s experiential learning adventure activities. His company won this past year’s StartUp Cup Ghana Business Model Competition, in which he was personally acclaimed and honored with the Ghana Angel Investor Network’s coveted Most Promising Entrepreneur 2013 Award. He led his firm to place second in the first World StartUp Cup Competition, hosted in Armenia in January, and compensated four months later by winning the Enablis Business Launchpad Competition.
Although his academic background is in communication studies and journalism, he has over a decade’s experience in extensive adventure leadership, having conducted a total of 387 jungle, mountain, white water and wilderness experiential learning expeditions across Africa. Before founding BraveHearts Expeditions, he honed his skills as a public relations officer of a graduate university and briefly as junior communications adviser to the African Cashew Initiative (ACI) of GIZ, Germany’s leading provider of international cooperation services.
JayJay plans to apply the business and entrepreneurship education experience from the Washington Fellowship to expanding the revenue streams of his young firm with commercial rappelling sports and corporate expedition services that will create more economic opportunity and jobs for Ghana’s teeming unemployed young people.